Customer Satisfaction and Cyberloafing at Prestige Ltd. – FCSE
No Fee
| Access | Free Download |
|---|---|
| Case ID: | OBH-PRES-20230801-1-V1 |
| License: | CC BY-NC-SA 4.0 |
| Teaching notes | Included |
| Assessment 1 | 25 Multiple Choice Q's |
| Assessment 2 | 10 Short Answer Questions |
| Ai Level | Content co-authored with the OpenAI API |
In early 2023, Julia Evans, the newly appointed CEO of Prestige Ltd., a multinational consumer electronics company headquartered in San Francisco, was facing a complex dilemma. The company was witnessing a drop in customer satisfaction and an unprecedented increase in cyberloafing, despite all the efforts to boost employee productivity. Julia’s main challenge was to improve customer satisfaction while combating the increasing trend of cyberloafing among employees.
